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Greetings from the
wide world of sports vision! Here are a few highlights
from the world of Sziols
- "shields for your eyes":
Here's an update from Diane
Proud, co- recipient of the Metro PCS Spirit Award. Read the
Dallas Morning News article to
learn more....

Diane Proud
Susie spreads the SZIOLS
message to attendees at the Cooper Clinic lecture given by
author Christopher McDougall. Christopher's new book is "Born
to Run".

Chris McDougall sporting
his SZIOLS sport
glasses.
VaVaVroomonline.com-Owner,
Denise Maple, interviewed me on the world's first motorcycle
talk show, "Side Stand Up." Listen
to my interview with Denise.
Camp Gladiator, the fastest
growing and highest rated fitness program in Texas, celebrated
its 1-year anniversary with the first ever DFW Gladiator Games
on September 26th at Glencoe Park, Dallas, TX.

As Grand Champion Sponsor,
Sziols is helping
others live adventurously, see it all and have fun with fitness
wearing Sziols.
Camp
Gladiator
Sziols
America supports 2009 fundraising incentive for new Rowdy
Riders
Dear Family and Friends,
I just finished participating in Bike MS 2009 on October 3-4
in Ventura, CA riding 160 miles with my team, the Rowdy Riders.
Please support our efforts.
The login and password is Sziols.
Or, send a check here:
National MS Society Bike MS
2440 S. Sepulveda Blvd., Ste. 115
Los Angeles, CA 90064
Any amount, great or small,
helps to make a difference in the lives of people like my
friend Eric and althose living with Multiple Sclerosis.
Thank you so much for your
generous support!
**TexasSusie**
Run
Proud 5K Run Oct. 10 @ 8 a.m. Sziols
is the proud sponsor of Diane Proud’s illustrious triathlete
and personal coaching endeavors-- and on this day, to the
overall male and female winners of the race and the top masters
winners, we will award a new pair of SZIOLS
XKross Running Sports Glasses. Help Diane fight ALS/Lou Gehrig’s
Disease! Read
the Dallas Morning News article on Diane Email:
runproud@hotmail.com
The Toyota U.S. Open
Triathlon Expo: Oct. 10 @ 11-6 pm at The American
Airlines Center: look for SZIOLS
at the Texas Triple Threat Triathlon Team booth. And, cheer
the team on Oct. 11 to go the distance and “be a threat” in
SZIOLS! www.texastriplethreat.com
and www.toyotausopentriathlon.com.
October 12-The Oprah Show at
the Texas State Fair: Please let me know who has a connection
for SZIOLS to cover Oprah’s eyes
while in Texas-- and beyond.
Komen
Dallas Small Business for The Cure: Oct. 17, 8-11 a.m.
This year in the 27-year history, for the first time, Race
For The Cure is offering small businesses (less than 50 employees)
a "small business for the cure" sponsorship. Be
sure to see the SZIOLS table—saving
eyes, two at a time-- in the "small business for the
cure" tent on race-day. www.komen-dallas.org
Partner's Card 20% off SZIOLS
exclusively at Ochialli Modern Optics, Preston Center, Dallas,
75225, Nov. 5th: 11:00 a.m.-3 p.m. see SZIOLS in the showroom!
www.occhialimodernoptics.com

We are excited to be affiliated
with Cooper Aerobics. At Cooper Aerobics Center, kids play
with a purpose. Whether it’s in the childcare area while their
parents are working out or in a summer camp or swimming lesson,
Cooper kids are active and engaged in healthy lifestyle activities…and
having fun.


Sziols America Named Exclusive Eyewear of the Offshore Super Series
(June
17, 2008 – Dallas, TX) The Offshore Super Series (OSS) Powerboat
Racing Association announced today that it has selected Sziols®
America as its exclusive eyewear partner for the 2008 racing
season.
“Offshore powerboat racing continues
to grow in popularity due to the excitement of watching these
sleek, stylish boats compete in the most demanding performance
races today, said Ron Polli, president of OSS. "That is why
Sziols is an ideal fit for us as they are the very latest
in performance sports eyewear and provide the style and protection
our racers, and our fans, demand."
Sziols were designed in Germany
and have found an enthusiastic following amongst intense sports
aficionados. The brand has just recently become available
in North America and is only available online and through
select retailers.
Sziols America CEO, Susie Sandstrom,
is an athlete herself and found the sports glasses during
a grueling 500 mile bike trek in Germany.
“Like many athletes, I put my sports
equipment through a lot. So to get my attention they really
have to be durable, enhance my performance, provide comfort
and protection, all while looking great,” said Sandstrom.
“Several of the veteran bikers were wearing Sziols so I bought
a pair and was blown away by how vastly superior they were
compared to anything I’d found in the U.S.”
Sandstrom immediately set out to
meet the inventor and quickly locked down the North American
distribution rights.
The partnership with OSS is the
Sziols America’s first national sports sponsorship,
although many others are in the planning stages. Sziols,
which touts itself as “The Serious Sports Glasses” will make
their North American extreme sports appearance at the Don
Aronow Memorial Race Challenge in Sunny Isles Beach, FL from
June 19 to 22. Sziols will give fans the
opportunity to try the new eyewear and the winners of the
race will be presented with a pair by Sandstrom.

The Offshore Super Series Powerboat
Racing Association is proud to announce the affiliation with
Sziols as the official sports glasses company of OSS. The
Sziols XKross System Sunglasses are tailor
made for the extreme sport of racing which requires rugged
equipment for safety, and stylish looks for the offshore image.
Sziols, The Serious
Sports Glasses® will make their North American extreme
sports appearance at the Don Aronow Memorial race Challenge
in Sunny Isles Beach, June 19-22, 2008.
North American Sziols
distributor, Susie Sandstrom says "We are really excited
to be the official sports glasses for OSS, and look forward
to outfitting Sunny Isles Beach race winners with one of the
newest concepts in safety and comfort."

Sziols America Challenges Parents and Coaches to Cut Sports Eye Injuries by 30%
Marked Increase in Injuries Spurs Initiative to Boost Awareness
DALLAS--(BUSINESS WIRE)--Sziols
America, maker of high performance sports glasses,
has issued a challenge to parents and coaches of children
playing sports. Their goal is to reduce eye injuries by 30%
in the next year by increasing awareness of how prevalent
these injuries are becoming.
According to the “2000 Sports
and Recreational Eye Injuries” report by the US Consumer Product
Safety Commission, more than 30,000 sports and recreation-related
eye injuries occurred in individuals younger than 25 years.
A 2008 report by the University of Michigan Kellogg Eye Center
reported more than 100,000 eye injuries in this same age group.
“We simply cannot stand by
and let these numbers continue to grow at this alarming pace.
We need to raise awareness of the problem so we can turn the
trend around. That is why we are issuing this challenge, and
doing so to coincide with Children’s Eye Health and Safety
Month, as proclaimed by the Prevent Blindness organization,”
said Susie Sandstrom, CEO of Sziols America.
In a joint policy statement
of the American Academy of Pediatrics and American Academy
of Ophthalmology, it is highlighted that appropriate eye protectors
can reduce the risk of significant eye injury by at least
90% when properly fitted. So why do we have so many tragic
injuries when the solution is so easy? According Troy Bedinghaus,
O.D., there are several reasons. First, there are many people
who think that wearing regular eyeglasses during sports protect
the eyes. But the opposite is true as regular eyeglass lenses
can shatter upon impact. Polycarbonate lenses are stronger
and provide protection. A second problem is that teams and
coaches don’t require eye protection, so it is up to the parents
to insist and set a good example by wearing eye protection
themselves.
Sandstrom, a mother herself,
knows another reason. In the past, safety glasses weren’t
cool. But that has changed. Manufacturers, like Sziols,
have stepped up to offer children’s sports glasses that are
fashionable, comfortable and provide the protection younger
athletes need.
“I wish Sziols
had existed when my sons were younger. It would have made
things so much easier. That is why we are doing what we can
to educate parents and coaches that there is a problem and
now a solution to the increase in children’s eye injuries,”
said Sandstrom.
The Sziols
collection of youth eyewear can be seen at www.sziolsamerica.com/kids.html.
About Sziols:
Sziols sports frames for kids, take into
account the very different anatomy of children versus adults.
The glasses are not just smaller versions. Instead, they take
into account the flatter “nose” and softer bone construction.
And, even the clear lens provides 100% UVA and UVB sun protection.
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